Transportation Challenges Analysis
Visualizing key findings from user interviews.
Interviewee Transportation Summary
| Name |
Primary Method |
Main Challenge |
Key Tech Need |
| Jackson |
Shuttle |
Unreliable timing, overcrowding |
Accurate times, occupancy info |
| Alex |
Shuttle |
Unreliable timing, doesn't stop |
Accurate times, reliable stops |
| George |
Car |
Parking difficulties |
Real-time parking info |
| Summit |
Walking |
Hilly terrain, distance |
Alternative transport (bikes/scooters) |
| Steven |
Shuttle |
Unreliable timing, overcrowding |
Accurate times, occupancy info |
Top Transportation Problems
Desired Technology Features
Phase 2
-
Technical Solutions
Phase 2 encompasses finalizing SmartShuttle's key features and planning for deployment. Features include
real-time GPS tracking of shuttles, push notifications for delays and arrival times, occupancy displays to
help users plan, and a feedback mechanism for reporting issues. Implementation strategies involve
collaborating with the University's transportation department to install IoT sensors and GPS trackers,
developing native mobile apps for iOS and Android, piloting on high-demand routes, and collecting user
feedback to refine the system. This phase ensures a scalable, cost-effective rollout that addresses shuttle
inefficiencies while laying the foundation for future enhancements.
Brainstormed Solutions
Visualizing the 5 brainstormed solutions for implementation.
Brainstormed Solutions Summary
| Solution |
Description |
| SmartShuttle Tracking App |
Develop an app that integrates GPS tracking with real-time updates on shuttle locations, estimated
arrival times, and passenger capacity. |
| Dynamic Shuttle Scheduling System |
Introduce an AI-powered scheduling system that adapts to peak usage times, adding or reallocating
shuttles to high-demand routes dynamically. |
| Smart Parking Management System |
Create a parking app that shows available spots in real-time and suggests alternative parking areas.
|
| Campus Micro-Mobility Solution |
Implement another fleet of shared electric scooters or bikes with designated docking stations across
campus. |
| Automated Shuttle Stop Recognition |
Equip shuttles with automatic detection systems to ensure they stop when passengers are present at
shuttle stops. |
Phase 3
-
Core Features and Functionality
Phase 3 focuses on final refinement, interface design, and ethical considerations. The app includes a Welcome
screen for onboarding, Live Tracking map, Live Notifications area, a Settings page, and a User Feedback form
ensuring anonymity. User feedback is collected through in-app forms and surveys to drive iterative
improvements. Ethical considerations such as privacy (minimal data collection, anonymized GPS), inclusivity
(accessibility for users with disabilities), and fairness (unbiased notifications and shuttle details) ensure
the app serves all users responsibly.
Final Design
The final SmartShuttle interface emphasizes clarity and ease of use. A real-time map displays shuttle locations
and occupancy levels, while a clean, icon-based navigation enables users to quickly switch between live
shuttles, route tracking, notifications, and feedback.
Each screen balances functionality with minimal visual clutter, allowing riders to easily find shuttle times,
view capacity and service alerts, and submit feedback without distraction.
Recent enhancements include notification filters and improved accessibility features with better WCAG
compliance, ensuring the app serves users with diverse abilities and needs.
This prototype went through several iterations before I finalized the design. The settings page, for instance,
evolved significantly from a basic interface with simple toggles to a more comprehensive notification page
displaying a live feed of service-related transit alerts. My primary goal was to create an intuitive interface for
students and staff that balanced minimalism with
comprehensive functionality. I believe this approach resulted in a design that is both user-friendly and
feature-rich.